CAIRO - Hala Mustafa, editor-in-chief of the quarterly Al-Demoqratiya, is facing disciplinary action by the journalists union for hosting Israeli ambassador Shalom Cohen at the headquarters of the state-owned Al-Ahram media group in violation of a ban imposed by the union.
"While the Egyptian government is the biggest normaliser with Israel, people who act in the same manner are punished," Mustafa said, shortly after Egyptian President Hosni Mubarak hosted Israeli Prime Minister Benjamin Netanyahu in Cairo.
Passions still run high on the subject, pitting the pro-normalisation camp who argue the boycott is out of date against those who say keeping up the pressure is vital.
"It's the only pressure card left against Israel," said Mustafa al-Sayyid, professor of political science at Cairo University. Like many, he believes the boycott should be kept up until Israel changes its policies and ends it long and brutal occupation.
Hala Mustafa says she represents the liberal trend, but not all liberals share her view.
Ahmed Mustafa, deputy news editor of the liberal weekly Al Youm Al Sabea, said that as a union journalist, he will abide by union decisions and he will comply with the boycott.
But he believes a ban on ties with Israel should not be imposed by the unions, but rather from political parties or groups.
A decades-long restriction on political activity has rendered parties weak, pushing most politics into the unions and professional associations.
"The matter should be one of personal choice or political choice, but not necessarily imposed by your profession," he said.
Ali Salem, a playwright who was kicked out of the writers union for visiting Israel, believes the journalists union made a mistake in how it dealt with the Hala Mustafa issue.
But the anti-normalisation movement has survived precisely as a passive form of resistance to the peace deal, which is seen as an imposition that was never backed by popular consensus.
To this day Egyptians rarely visit Israel on holiday, and festivals and tournaments block Israeli participation.
On the other hand, economic cooperation with Israel is the Egyptian government's worst kept secret. Gas deals and trade agreements abound.
In 2004, Egypt, Israel and the United States approved the creation of Qualified Industrial Zones throughout Egypt, as a stepping stone towards securing a final Free Trade Agreement with the United States.
Under the agreement, Egyptian goods created in those areas can go straight to the United States without tariffs or quota restrictions on condition they include a percentage of Israeli goods.
Supporters of the ban say keeping it is a way of maintaining the pressure on a state whose policies they reject.
"Boycotting Israel is refusing to pay tribute to the idea of settlement colonisation," said Rabab al-Mahdi, a political science professor at the American University in Cairo.
"It is a form of resistance to the settlements, to Israel's treatment of the Palestinians, to the checkpoints and all of the other grievances," Mahdi said comparing the stance to the Boycott Movement against South Africa's system of apartheid.
Despite its style, the movement is politically important, said Issandr El Amrani, an independent political analyst in Cairo.
"It's something that gets people excited."
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